RANGE ROVER - The trail less traveled

Explore the Next Generation Range Rover L405 inside and out through an 8-stage interactive journey from any of four camera angles — simultaneously. Direct every moment of your exploration in the driving app, The Trail Less Traveled. 

"The Trail Less Traveled" Case Study

Directors Cut :90

The making of "Trail Less Traveled"

Design Stills

Awards & Recognition:
FWA Mobile of the Day
Think with Google Featured Campaign

Agency Y&R, NYC
Directors Bram Coppens & Zachary Richter
Cinematographer Jordan Valenti
Creative Director Zachary Richter
Designer Zachary Richter